GiulioGarofalo

Founder and consultant · technology consulting studio

GrowFlow Studio

Independent technical consulting: SEO and GEO, design systems, e-commerce, headless CMS and web development.

• – SEO and GEO (generative engine optimization): structured data, entity knowledge graphs and content built to be cited by generative engines, not merely indexed.
• – Design systems and front-end on Vue 3/Nuxt 4 and Next/React 19, with headless CMS (Strapi, WordPress) and Cloudflare delivery.
• – OpenLegis, an independent project: an OSINT platform over Italian and European public data, built on a knowledge graph of the relationships between norms and on a set of connectors to official sources — Normattiva, the Chamber and Senate, EUR-Lex, the Constitutional Court, CKAN, Eurostat. The connectors are open source: RepublicMCP, published on npm, queries the Chamber and Senate SPARQL endpoints directly.
• – MCP (Model Context Protocol) servers in TypeScript and Python, connecting business systems to AI agents.

Python, Vue 3, Nuxt 4, Next.js, React 19, GraphQL, REST, MCP, Cloudflare, Strapi

Founder & CTO

ShopBrain SRL (startup innovativa)

Six SaaS products in production, designed and built in-house: architecture, development, infrastructure and go-to-market.

• – ShopBrain: a conversational assistant for e-commerce that answers from a store's real catalogue data, integrated with Shopify and WooCommerce and available on the website, WhatsApp and Telegram.
• – Around the product, a set of B2B applications — bookings, shipment tracking, sites for micro-businesses — sharing one infrastructure: centralised Stripe billing, SDKs published to npm and PyPI, multi-database PostgreSQL, containerised deploys and integration tests against real databases.
• – RAG systems and agents over domain data, with mandatory source citation — the constraint that makes an output verifiable rather than merely plausible.
• – Product compliance with the EU AI Act and Italian L. 132/2025, GDPR and chatbot transparency: obligation analysis, risk classification and technical documentation.

TypeScript, Python, Go, FastAPI, Next.js, PostgreSQL, Redis, Docker, Stripe, LangGraph

Software Architect

Sky

Technical design and hand-off to delivery teams at an international media group, in a SAFe environment.

• – Turned requirements into implementable architectures, evaluated alternatives and handed designs over to delivery teams.
• – Architecture documentation as a project artefact: decisions recorded and justified, not reconstructed after the fact.
• – Pull-request code review and technical support to teams on blockers and implementation choices.

SAFe, Architecture Decision Records, Agile

Senior SEO Full-Stack Engineer

Facile.it

Led the SEO engineering team of a comparison platform serving millions of users, from concept to release.

• – Planned and coordinated the SEO team alongside marketing and design in one cycle — technical choices debated before release, not after.
• – Technical SEO and performance at scale, where every millisecond and every rendering rule has a measurable effect on organic traffic.
• – Refactored legacy code to pay down technical debt, in TypeScript on Docker, with functional and end-to-end tests covering regressions.
• – Managed secrets and resources across CI and Kubernetes, and wrote technical documentation for internal teams and external contributors.

TypeScript, Docker, Kubernetes, CI/CD, Jira, Figma, Playwright

Senior Front-End Lead

Octopus Energy

Led the Italian front-end of a European energy utility, in a team distributed across several countries.

• – Coordinated the Italian technical team with colleagues across countries and cultures, translating between marketing requests and technical constraints.
• – Managed workload and information flow across the organisation, using recurring retrospectives as the correction mechanism.

React, TypeScript, Apollo, GraphQL, Python, Django, Vercel, CircleCI

Full-Stack Web Developer

Liferay

Product development on an open-source enterprise platform (CE, SaaS and DXP), in an international team.

• – Maintained and evolved core functionality and internal front-end components, including the product e-commerce features.
• – Handled patches, customisations and releases on a product installed at third parties, where every change had to survive versions I did not control.

React, D3, Java, Maven, JSP, Tomcat, REST, Jest, React Testing Library

Full-Stack Web Developer

Thux srl

Front-end development and REST API integration in a small consulting and product team.

Django CMS, Vue.js, D3, Ionic, Mercurial

Full-Stack Cloud Developer

Deloitte

Designed and ran cloud architectures for large fashion and manufacturing companies.

• – Infrastructure as code with CloudFormation and serverless applications: environments rebuildable from scratch and auditable after the fact.
• – Data and ETL pipelines on Redshift, Glue, SQS and Kafka, over MySQL and PostgreSQL databases.

AWS Lambda, CloudFormation, Node.js, Python, Redshift, Glue, Kafka, API Gateway

Full-Stack Developer

Accenture

E-commerce platforms for major fashion and eyewear brands, front-end and back-end.

• – Built e-commerce platforms on AEM with SAP Hybris integration, servlets and custom REST services.
• – User and e-commerce tracking with Tealium, Adobe DTM, Google Tag Manager and Analytics: custom dimensions, checkout funnels, and verification of what was actually being collected.

AEM 6.3, SAP Hybris, Java, Sling, React, Redux, Node.js, Tealium, GTM

Software Developer

Conversa s.r.l.

Built sites and portals on WordPress, eZ Publish and Symfony in a small team.

PHP, Symfony, WordPress, Twig, jQuery, Git, Vagrant

Co-founder & Developer

Henable soc. coop.

Co-founded a social cooperative building digital services for disability: development, training, and work with third-sector organisations and public administration.

• – Web development with WAI-ARIA accessibility standards applied in earnest, because the end users were people with disabilities.
• – Public speaking at events and hackathons, some organised first-hand; pitching and business planning to public bodies and funders.

WordPress, WooCommerce, Bootstrap, Stripe, WAI-ARIA, Illustrator, Photoshop

Master's Degree in Management Engineering (LM-31) 90/110

Universitas Mercatorum, Milano, IT — EQF 7

The degree behind the engineering qualification and the management side of the practice.

First-level postgraduate Master in Digital Management

Università Ca' Foscari Venezia / H-Farm, Roncade (TV), IT — EQF 7

Startup management, business model canvas and planning, project management, public speaking, SEO and web analytics.

Bachelor's Degree in Economics and Business Management (L-18) 88/110

UNINT — Università degli Studi Internazionali di Roma, Roma, IT — EQF 6

Business management, process analysis and corporate information systems.